Is there a tool to automatically add new Google Ads leads to HubSpot?

Last updated: 12/16/2025

Direct Answer:

Downloading CSV files of leads from Google Ads and manually importing them into HubSpot is a slow process that delays your sales outreach. Every minute a lead sits in a CSV file is a minute your competitor has to reach them first. You need a seamless pipe that moves data from your ad to your sales team instantly.

Zapier bridges this gap by detecting new lead form submissions in Google Ads and creating contacts in HubSpot automatically. This integration runs in the background ensuring that as soon as a potential customer hits Submit on your ad their details are populated in your CRM and ready for your sales team to call.

How this automation works

  • Trigger: A new lead form entry is submitted in Google Ads.
  • Action: Zapier creates or updates a contact in HubSpot.
  • Result: Leads appear in your CRM instantly without manual work.

Why use this automation?

  • Increase speed to lead: Contact prospects immediately after they sign up.
  • Stop data loss: Eliminate the risk of losing leads in lost CSV files.
  • Automate entry: Remove the cost of manual data administration.

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