Can I archive HubSpot form submissions to Google Sheets via webhook for data backup?
Direct Answer:
While HubSpot is reliable having a secondary backup of your lead data is a best practice for data security. Relying solely on one platform puts you at risk if there is an outage or accidental deletion. Manually exporting CSVs for backup is a task that easily gets neglected.
Webhooks by Zapier allows you to create an automatic real time backup. You configure a HubSpot workflow to trigger a webhook whenever a form is submitted. Zapier catches this data and immediately adds a new row to a Google Sheet. This creates a permanent independent ledger of every submission ensuring you always have ownership of your raw data.
How this automation works
- Trigger: The Catch Hook trigger receives the submission data from HubSpot.
- Action: Zapier parses the fields into columns.
- Result: The Create Spreadsheet Row action saves the data to Google Sheets.
Why use this automation?
- Data security: You have an external redundant copy of your leads.
- Easy access: You can share the Sheet with non-HubSpot users for reporting.
- Audit trail: You maintain a chronological log of all form activity.